Zero Gravity Design Group

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Creative Team
  • Creative Director: Jennifer Mariotti
  • Photographer: (stock)
Project Goals

Direct Access Partners is a busy, conflict-free trading firm on Wall Street. Their knowledgeable staff and focused agenda needed to be communicated throughout their marketing materials. The newly developed image brochure combines visual elements from the website (dapartners.com), with striking visuals from the financial district and helps to position Direct Access Partners as industry leaders.

Production Details
  • Client: Direct Access Partners
  • Finished Size: 9.5" x 7.5"
  • Page Count: 8
  • Finishing Details: process, metallic, spot gloss varnish, saddle stitch
  • Run: 5000
  • Paper: Galerie Art silk 80# cover, self-cover

This brochure uses an allover dull aqueous next to spot gloss UV to dramatically enhance the Wall Street imagery and design. Spot metallic ink monotones were used on the cover and centerfold.