Zero Gravity Design Group

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Creative Team
  • Creative Director: Jennifer Mariotti
Project Goals

Create a portfolio and services offering brochure that was also a portfolio piece. It needed to showcase the company's newly renovated visual brand in a smart, sophisticated and memorable way. The piece also needed to work with whatever existing photography the client had.

Production Details
  • Client: Big Apple Visual Group
  • Finished Size: 5.5" x 10"
  • Page Count: 36
  • Finishing Details: process, spot gloss varnish on cover, allover dull aqueous, perfect bind
  • Run: 5,000
  • Paper: Galerie Art silk 100# cover, Galerie Art silk 80# cover for text

The original intent of this piece was to die cut around the edge of the apple and be wire-bound so that the pages could fan out and stand up. After a change in marketing directors on the client end, they decided to go with a perfect bind and skip the die cut. However, the spot gloss on the water drops on the cover are remarkable and really stand out and create a professional, high-end image.